Implementing Effective Marketing Strategies

Overview

SBS 102 Implementing Effective Marketing Strategies

In this free certificate program, participants learn to plan and implement effective marketing strategies. The program is designed for first time entrepreneurs all the way to experienced business people who want to learn new marketing skills or refresh their marketing strategy knowledge.

Why Choose This Course

The Success in Business Series is designed for aspiring entrepreneurs, working professionals, and life long learners.  In the series, we examine the key factors that translate into business success.

In SBS 102 Implementing Effective Marketing Strategies, you'll :

1. Learn strategies for marketing success
2. Examine recommended and affordable marketing resources
3. Earn a free certificate
4. Complete the second program in the Success in Business Master Certificate

Course Benefits

• Examine marketing strategy best practices
• Learn the key components of an effective marketing plan
• Complete the program for free
• Complete the program in 20 mins or less
• Part of the Success in Business Master Certificate

What You Will Learn

• How to assess the current situation for marketing purposes
• Where to find important resources on the web
• The 3 key research areas when building a marketing plan
• The 5 key categories of marketing decisions
• Stategies for monitoring marketing mix performance

Skills You Will Gain

• Marketing Goal Setting and Monitoring
• Conducting Competitive Landscape Reviews
• Marketing Plan Decision Making
• Content Development Best Practices

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